Station Sound

Mentors - An Essential Part of Individual Development

Mentors - An Essential Part of Individual Development

The most powerful tool for self-development alongside gaining actual experience is having a mentor (or ideally, mentors). In this post, I give an overview of how my career to date has been shaped massively by three mentors I had across three different periods, and how each of their differing skillsets played a huge part in my development.

Branded Intros - Why They Still Matter

Branded Intros - Why They Still Matter

Power intros, hit starters, produced intros, branded intros - whatever you call them, the production used to brand music with your station identity before hitting the vocal is still important. I’m going to tell you why.